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I was doing a little product research the other day and I realized something that, while I already suspected this, hit me square on.
I did a standard Google search for the exact name of a top-selling Clickbank product. Of the first ten results shown, nine were pre-sell pages: self-hosted WordPress blogs–the other was the product vendor’s sales page.
Sure, you can use HubPages, Squidoo or Blogger pages to promote products–but WordPress blogs have become the de facto workhorse for pre-sell and review pages.
I’m talking about people who host WordPress blogs on their own private domain through wordpress.org.
Consider the advantages of WordPress blogs over traditional .com type site.
–free to use WordPress platform
–blogs tend to get indexed fast
–blogs can show well in the SERPs
–tons of free widgets to enhance a WordPress blogs functionality
–self hosted blogs are not subject to being locked as happens often with platforms like Squidoo or Blogger
You can do your own research, but I’m sure you’ll find similar results. It’s a free marketplace of ideas out there and the majority of affiliates are choosing WordPress blogs upon which to build their pre-sell and review pages.
There are good reasons for this!
Almost every newbie affiliate marketer dreams of one day creating their own ebook and making a killing online with it. You may not believe me, but the easiest part of the entire project is actually the creation of the ebook. Sure, you may spend months in developing it, but once you’re done the really hard part comes in.
What most beginners fail to invest time in is promoting it. Of course you may do some article marketing, social bookmarking, video marketing and so on–but that’s not the big part.
The single biggest factor in getting your ebook flying off the ‘shelves’ in the first few weeks after it is released is the product launch. The biggest sellers online depend on finding super-affiliates (the individuals in their niche with huge mailings lists) to promote their product during its launch by sending out promotional emails with affiliate links to their lists.
There are a number of ways to find these super-affiliates, and to convince them to mail for you, but your primary consideration in launching your product MUST be in finding a fair number of these gurus to promote for you.
You want to find affiliates with big lists to in your niche to promote for you during your launch. eZineArtilcle authors with many articles in your niche are good candidates. Affiliates with listings showing in Google for your main keywords are as well. AdWords advertisers for your keywords will have lists as too.
Even just of few of these big guys doing a substantial mailing can create a huge amount of traffic to your sales page. Keep that in mind and begin bringing some key players on board several month prior to your launch date.
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