I was talking to a friend of mine recently about article marketing. He said his main battle plan in his articles was to break them down into three key components.
* tell them what you’re going to tell them
* tell them what you promised
* tell them what you told them
That’s pretty simple stuff isn’t it?
I think that’s true, but I’m going to give you a little template here for how to lay out your article with a little more structure.
HEADLINE:
Make sure you use your keywords
OPENING:
Explain a problem and your experience with it.
MIDDLE 4 PARAGRAPHS:
Explain your solution to the problem.
LAST PARAGRAPH:
Create a desire for more knowledge.
RESOURCE BOX:
A strong but short call to action. Make them want more info and indicate they can get it by clicking your link.